Salesforce B2C Commerce
Field notes from a decade in commerce.
My name is Thomas, Head of Commerce at Forward. I help teams translate business goals into practical Salesforce B2C Commerce Cloud implementation choices — from platform architecture to migration planning and long-term maintainability.
Featured
AI
Tokens Aren't Free: Picking Models and Keeping Agents Grounded
Learn how Claude model tiers and grounded MCP/CLI tooling cut wasted tokens on SFCC and PWA Kit AI work, with Bonsai, the b2c CLI, and Headroom as …
Explore SFCC
A decade of implementation notes on Commerce Cloud and the Salesforce suite.
There's plenty more where that came from.
A decade of SFCC notes, guides and lessons - all in one place.