Salesforce B2C Commerce
Field notes from a decade in commerce.
My name is Thomas, Head of Commerce at Forward. I help teams translate business goals into practical Salesforce B2C Commerce Cloud implementation choices — from platform architecture to migration planning and long-term maintainability.

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Commerce Cloud
Extend, Replace, or Copy: Structuring SFCC Cartridges
A decision framework for extending, replacing, or copying SFCC base cartridge logic, plus how to structure a repo with more than one custom cartridge.
Explore SFCC
A decade of implementation notes on Commerce Cloud and the Salesforce suite.
There's plenty more where that came from.
A decade of SFCC notes, guides and lessons - all in one place.


